We worked with a cleaning company to perform a full rebrand including New Logos, Colors, Marketing Materials, Website, and Advertising Strategies.

We were tasked with rebuilding everything from a new custom website to a full marketing plan allowing them to scale to size, as they brought on new team members to meet the new clientele demand.

After we built the new site, the core focus was new client acquisition. We performed heavy organic search engine optimization and ran pay-per-click (ppc) ads to boost their local searches until organic search terms could keep up. In addition, we optimized landing pages tailored to individual services that were tied to sales brochures and handouts for sales personnel.

“Chalkstart allowed us to better streamline our day-to-day processes and has worked together with our team for a complete Rebrand of our business including a nice custom Website. We’ve asked many questions and they always seem to have answers to our problems.”

Scope of Work

A Full Rebuild To Scale

Strategy

SEO & Digital Marketing

Goal Completion & Results

Overall, organic searches and leads significantly increased from before we started. They also were getting larger clients and able to advertise more heavily.

Organic Searches Up by A Significant Factor

Before we started they had a basic single page website, with almost no organic traffic or organic leads. We were able to help them target in on industries they cared about to get customers submitting forms and obtain actual leads to grow their business.

Higher Conversion Rates for New and Prior Site Visitors

It’s a good thing to have more site visitors, but conversions are what really matters. We were able to track conversions effectively through beta testing different parameters to improve conversion numbers and conversion quality through organic and advertising means.

A Brand That Sells

Websites aren’t everything; branding does sell at the end of the day along with effectiveness of actual services. We were able to help them build their brand image to seal more deals from prior years of being in business. Our Customized Marketing strategy helped their sales staff have better material to present with potential clients, which led to finalizing deals and getting significant return on investments.

Chalkstart Customer

Business Owner